eMetrics Marketing Optimization Summit

Washington DC 2008 - Sponsors

Atomic Labs - www.atomiclabs.com

Atomic Labs is focused on getting you more complete information to make better decisions faster. Our Pion technology allows you to passively capture massive amounts of user traffic in real-time directly from the network without the effort and maintenance costs associated with page tags or server logging. Pion goes beyond simple hit tracking by sessionizing user traffic and extracting the content to reveal more about who your customers are and what they are doing. This information can then be fed to hosted or on-site web analytics solutions from Omniture, Google, Coremetrics, Webtrends and even custom data warehouses. Additionally, Pion brings more than just web data into the picture by gathering data from multiple sources such as offline sales data. With Pion doing the heavy back-end lifting and real-time user capture you can gain greater insight to drive your business results to the next level.